Drive Website Traffic
Our goal is to direct leads from your social platforms to your website with captivating and impactful content.
Gain Social Followers
We increase your social following through organic, paid, and word-of-mouth marketing.
Boost Post Engagements
Through our marketing tactics, we help you reach a larger audience and create a more involved following.
BUILD YOUR COMPANY’S SOCIAL NETWORK
Backrush’s Social Advertising strategy is designed to build relevant followers of your products or services through a combination of organic, paid, and word of mouth channels.
How Can I Get Followers In My Social Network?
These are a few different avenues we use for audience building:
- Organic Audience Growth:
- Relevent and interesting social media posting (Facebook, Twitter, Instagram, etc).
- Blog posting.
- Social engagement tools.
- Paid Social Ads:
- Facebook ads.
- Google adwords.
- Word of mouth channels:
- Social ambassadors.
- Content shares.
Will These Followers Convert To Customers For My Products or Services?
The simple answer is “Yes”, and here’s why:
- Basic statistics –
- Nearly 90% of online users make a purchase online.
- About 60% make multiple purchases online.
- Last year over 50% of online purchases were influenced by Facebook.
- Social marketing is a low pressure sales tool that takes a little time, but provides loyal long term customers that have a high Customer Lifetime Value (CLV).
- Social marketing utilizes data for targeting the right audience; a key part of social marketing conversions.
Are Social Users Worth Building - Is There An ROI For More Social Users?
The first question you need to ask yourself is, “What kind of ROI am I looking for?” In social, that can be a couple different things:
- Someone who visits your website, who then –
- Joins your email list.
- Makes a buying decision about your product and/or service.
- Visits your physical location (if applicaple).
- Completes a purchase.
- Someone who shares your content with others that result in –
- Brand awareness – new prospects becoming aware of your brand, business, and products & services.
- Brand recommendation – word-of-mouth marketing by social ambassadors.
- Brand authority – placing you as a knowlegable source in your field.
- Higher visibility on Facebook, and Google search because –
- Digital analytics figure in following base as an authority factor on keyword topics.
- Google search rank considers digital footprints and social media content in the algorythm for list ranking of brands.
How Long Will It Take To Build An Audience?
Social marketing is all about relationship building. How long it takes to build your audience depends on several factors, including what your product or services are, and how much you want to put into your social marketing plan. Like any relationship you build, it requires a little time and patience because:
- It’s an ongoing process.
- Requires regular consistent attention.
- Needs to add value to the audiences’ lives.
START GROWING YOUR SOCIAL AUDIENCE NOW
Reach out to the Backrush Social team to learn more about acquiring more Social Followers.